NICKELODEON BRINGS BACK ARE YOU SMARTER THAN A 5TH GRADER
JOHN CENA TO HOST ALL-NEW VERSION
OF THE HIT FAMILY GAME SHOW
Share it: @Nickelodeon #AreYouSmarter
BURBANK, Calif.--Feb. 14, 2019--Nickelodeon is bringing back the iconic family game show Are You Smarter Than A 5th Grader with all-new episodes hosted by John Cena, who will also serve as an executive producer. The announcement was made today by Brian Robbins, President, Nickelodeon. Mark Burnett, Chairman of Worldwide Television, MGM (Survivor, The Voice) and Barry Poznick, President, Unscripted Television, MGM (Beat Shazam, The World's Best) will return as executive producers of the reboot, which places kids squarely in the center of the action. Are You Smarter Than A 5th Grader begins production in Los Angeles this spring and is slated to premiere later this year on Nickelodeon.
Nickelodeon’s new Are You Smarter Than A 5th Grader follows the original premise of adult contestants putting their knowledge to the test by answering questions taken directly from elementary school curriculum. New game elements will be added to the show, including an additional “cheat” option, new ways contestants can enlist the help of their grade-school classmates, as well as a “final exam,” where contestants must answer a question from each grade in a race against the clock.
Said Robbins: “Today’s kids and parents are laser-focused on their family time together, so we want to give them shows and series that appeal to every member of the household. We’re very happy to go back to school with an amazing talent like John Cena and the MGM team for a brand-new version of this mega-hit game show.”
Added Cena: “I’m excited to partner again with Nickelodeon to host this new series, and I can’t wait to see kids defeat grownups who find themselves back in the classroom.”
Poznick said: “It’s been over a decade since we first launched this format, and it quickly became a global phenomenon. Bringing it back for a new generation with Nickelodeon and John Cena is a truly epic opportunity.”
MGM Television is an award-winning, leading producer and global distributor of premium content for television and digital platforms, with distribution rights to original productions and a robust catalogue of television episodes and feature film titles including such premiere entertainment franchises as James Bond, Rocky, Stargate and The Hobbit trilogy. Current scripted and unscripted projects include Fargo (FX); Vikings (HISTORY); The Handmaid’s Tale (Hulu); Get Shorty (EPIX); Condor (AT&T AUDIENCE Network); The Voice (NBC); Survivor (CBS); Shark Tank (ABC); TKO: Total Knock Out (CBS); The Contender (EPIX); Beat Shazam (FOX); and LUCA Underground (The El Rey Network); and through its distribution entity, Orion TV Productions, the syndicated daytime courtroom series Lauren Lake’s Paternity Court and Couples Court with The Cutlers. In addition, MGM owns Evolution Media, producers of The Real Housewives of Orange County, The Real Housewives of Beverly Hills, Vander pump Rules, and Botched (E!); and Big Fish Entertainment, producers of A&E’s Live PD, the Black Ink Crew franchise for VH1, Live PD Presents: Women on Patrol for Lifetime and Hustle & Soul for WE TV. MGM’s television programming regularly airs in more than 100 countries worldwide. For more information, visit www.mgm.com.
Production of Are You Smarter Than A 5th Grader for Nickelodeon is overseen by Rob Bagshaw, Executive Vice President, Unscripted Content.
Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 90 million households and has been the number-one-rated kids’ basic cable network for 22 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
Originally published: Thursday, February 14, 2019 at 6:14pm GMT.Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Upfront 2019 and Are You Smarter Than A 5th Grader News and Highlights!
كيف تحصل على مدونة جاهزة بآلاف المواضيع والمشاركات من هنا
شاهد قناة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على اليوتيوب لمزيد من الشرح من هنا
رابط مدونة منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات في أي وقت حــــتى لو تم حذفها من هنا شاهد صفحة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على الفيس بوك لمزيد من الشرح من هنا
تعرف على ترتيب مواضيع منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات (حتى لا تختلط عليك الامور) من هنا
ملاحظة هامة: كل عمليات تنزيل، رفع، وتعديل المواضيع الجاهزة تتم بطريقة آلية، ونعتذر عن اي موضوع مخالف او مخل بالحياء مرفوع بالمدونات الجاهزة بآلاف المواضيع والمشاركات، ولكم ان تقوموا بحذف هذه المواضيع والمشاركات والطريقة بسيطة وسهلة. ــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــسلامـ.
Update - Below is Nickelodeon USA's official Press Release announcing the PAWsome news!:
STUDIOCANAL AND NICKELODEON ANNOUNCE GLOBAL DEAL
FOR ALL-NEW “PADDINGTON” TELEVISION SERIES
BEN WHISHAW RETURNS AS BELOVED VOICE OF PADDINGTON
FIRST LOOK IMAGE REVEALED
PARIS/LONDON – FEB. 14 2019 – STUDIOCANAL, Nickelodeon and award-winning producer David Heyman today announced a global deal for a brand-new “Paddington” (working title) television series for preschoolers. Actor Ben Whishaw (Paddington 1 & 2) will reprise his role as the beloved voice of the title character in the new CG-animated series, which follows the adventures of a younger Paddington. “Paddington” will air on Nickelodeon’s networks worldwide in 2020, while local broadcast partners will be secured in France, Canada, China and Japan.
Fully animated in 3D, the new “Paddington” series sees a younger Paddington writing to Aunt Lucy from Windsor Gardens. Each episode will open and close with Paddington’s letters as he tells Aunt Lucy what he has learned about life through the day’s new exciting adventure. The series will invite a new generation of fans into Paddington’s world full of heart, kindness, slapstick humour, fun and generosity.
Currently in production, “Paddington” is a Heyday Films and STUDIOCANAL production in association with Copyrights. “Paddington” is helmed by Adam Shaw of Blue Zoo (Go Jetters, Digby Dragon, Miffy, Q Pootle 5), and developed for television and written by Jon Foster and James Lamont (The Amazing World of Gumball, Cuckoo, Paddington1 & 2).
The much-anticipated “Paddington” television series will be produced by multi- award-winning David Heyman (producer of all eight of the Harry Potter films, Gravity, Paddington 1 & 2), Karen Davidsen (formerly with Disney and HIT Entertainment) and Simon Quinn (Isle of Dogs, Fantastic Mr. Fox). The series is executive produced by Rosie Alison (Boy in the Striped Pyjamas, Paddington 1 & 2) and co-produced by Rob Silva.
Executive Producer David Heyman comments: “It is a joy to bring this uniquely life-enhancing bear to a whole new audience of younger children. We are thrilled that the inimitably brilliant Ben Whishaw will continue to voice Paddington. And we are excited to be collaborating with the vibrant and dynamic animation team at Blue Zoo, working from scripts by the wonderfully talented screenwriting team Foster and Lamont. With producers Karen Davidsen and Simon Quinn, we’re all set for a glorious new chapter for Paddington.”
STUDIOCANAL CEO Didier Lupfer adds: "Paddington is such a beloved character for all of us at STUDIOCANAL. We are incredibly happy to be back in his world introducing new generations to his kindness, generosity and spirit. We are inspired by the talented animation team at Blue Zoo partnering once again with our friends at Heyday. Foster and Lamont's writing is so beautifully crafted we can't wait for Nickelodeon and our local broadcast partners to premiere the series."
“We can’t wait to welcome Paddington, one of the world’s most beloved characters, to our global Nickelodeon family with a series that will take him on fun and exciting new adventures, while staying true to his original heartfelt charm and spirit,” said Layla Lewis, SVP Global Acquisitions and Content Partnerships, Nickelodeon.
“I am absolutely delighted to see Paddington back on TV. The series will engage a whole new generation of Paddington-lovers across the world thanks to the bear’s inherent kindness and generosity,” stated Simon Gillham OBE, Chairman of Copyrights.
Director Adam Shaw (Blue Zoo) confirms: “We’re honoured and excited to be working on such an iconic and well-loved character, and Paddington couldn’t be in better hands. It’s what Blue Zoo does best - understanding the character and nuances in the storytelling and successfully translating it into outstanding animation that kids and parents will love.”
A first look of Paddington is also released today.
The story of “Paddington 3” is currently in development with STUDIOCANAL and Heyday.
**
ABOUT PADDINGTON
For 60 years, British-born writer Michael Bond has delighted children and families all over the world with his stories about Paddington, the bear from Darkest Peru famous for his love of marmalade. Paddington is popular with both children and adults who feel affectionate and warm towards him and the charm and humour of the Paddington stories is the key to their enduring popularity.
Paddington’s adventures have been adapted several times for television and at the end of 2014 Paddington made his debut onto the big screen. The movie, produced by STUDIOCANAL, part of the international content and media group Vivendi, is the best-selling non-Hollywood family movie ever released. A second Paddington movie, Paddington 2, launched globally at the end of 2017.
In 2016, Vivendi took full ownership of the Paddington brand worldwide, with the exception of the classic publishing rights.
Michael Bond died in June 2017, leaving a legacy of one of the best loved children’s characters in the world. 2018 marked the 60th Anniversary of the first book, A Bear Called Paddington, which was published by William Collins on 13th October 1958.
STUDIOCANAL, a 100% affiliate of CANAL+ Group held by Vivendi, is Europe’s leader in production, distribution and international sales of feature films and TV series, operating directly in all three major European markets - France, the United Kingdom and Germany - as well as in Australia and New Zealand.
STUDIOCANAL owns one of the most important film libraries in the world, boasting more than 5,500 titles from 60 countries. Spanning 100 years of film history, this vast and unique catalogue includes among others the iconic Terminator 2, Rambo, Breathless, Mulholland Drive, The Pianist and Belle de jour.
STUDIOCANAL has fully-financed box office hits Tinker, Tailor, Soldier, Spy, Paddington 1 and 2, The Commuter and Shaun The Sheep. Upcoming films backed by STUDIOCANAL include Marjane Satrapi’s Radioactive featuring Rosamund Pike, The Secret Garden produced by David Heyman starring Colin Firth, Aardman Studios’ stop-motion film Shaun the Sheep 2.
STUDIOCANAL is actively developing and distributing high-end TV series through its network of award-winning European production companies, including TANDEM in Germany (Take Two) and the UK’s RED Production Company (Years and Years). STUDIOCANAL is also an associate of Danish-based SAM Productions founded by Søren Sveistrup and Adam Price (Ride Upon The Storm) as well as of UK-based GUILTY PARTY PICTURES; Benedict Cumberbatch’s production company SUNNYMARCH TV (Patrick Melrose); URBAN MYTH FILMS (War of the Worlds) and Spain’s BAMBÚ PRODUCCIONES (Instinto). In 2018, STUDIOCANAL launched a new label in France, STUDIOCANAL ORIGINAL.
ABOUT NICKELODEON
Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, with 1.2 billion cumulative subscriptions in more than 500 million households across 170+ countries and territories, via more than 100+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of Viacom International Media Networks, a division of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world’s leading creators of programming and content across all media platforms. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc.
**
Original post:
Nickelodeon has secured a global deal with STUDIOCANAL and award-winning producer David Heyman for a brand-new Paddington series for preschoolers!
Actor Ben Whishaw will reprise his role from the Paddington feature films as the voice of the beloved bear in the CGI-animated series, set for a 2020 premiere. It will air on Nickelodeon’s networks worldwide, with local broadcast partners to be secured in France, Canada, China and Japan.
It is a Heyday Films and STUDIOCANAL production in association with Copyrights. The series is helmed by Adam Shaw of Blue Zoo (Digby Dragon, Miffy, Go Jetters, Q Pootle 5), and developed for television and written by Jon Foster and James Lamont (The Amazing World of Gumball, Cuckoo, Paddington 1 & 2).
Executive Producer David Heyman noted, “It is a joy to bring this uniquely life-enhancing bear to a whole new audience of younger children. We are thrilled that the inimitably brilliant Ben Whishaw will continue to voice Paddington. And we are excited to be collaborating with the vibrant and dynamic animation team at Blue Zoo, working from scripts by the wonderfully talented screenwriting team Foster and Lamont. With producers Karen Davidsen and Simon Quinn, we’re all set for a glorious new chapter for Paddington.”
STUDIOCANAL CEO Didier Lupfer added, “Paddington is such a beloved character for all of us at STUDIOCANAL. We are incredibly happy to be back in his world introducing new generations to his kindness, generosity and spirit. We are inspired by the talented animation team at Blue Zoo partnering once again with our friends at Heyday. Foster and Lamont’s writing is so beautifully crafted we can’t wait for Nickelodeon and our local broadcast partners to premiere the series.”
“We can’t wait to welcome Paddington, one of the world’s most beloved characters, to our global Nickelodeon family with a series that will take him on fun and exciting new adventures, while staying true to his original heartfelt charm and spirit,” said Layla Lewis, senior VP of global acquisitions and content partnerships at Nickelodeon.
“I am absolutely delighted to see Paddington back on TV. The series will engage a whole new generation of Paddington-lovers across the world thanks to the bear’s inherent kindness and generosity,” stated Simon Gillham, chairman of Copyrights.
The story of Paddington 3 is currently in development with STUDIOCANAL and Heyday. Created by Michael Bond, the iconic character has been adapted for TV several times and made his film debut in 2014. In 2016, Vivendi took full ownership of the Paddington brand worldwide, with the exception of the classic publishing rights.
Originally published: Thursday, February 14, 2019 at 4:09pm GMT.
Original source: TVKIDS. Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Upfront 2019 and Paddington News and Highlights!
كيف تحصل على مدونة جاهزة بآلاف المواضيع والمشاركات من هنا
شاهد قناة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على اليوتيوب لمزيد من الشرح من هنا
رابط مدونة منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات في أي وقت حــــتى لو تم حذفها من هنا شاهد صفحة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على الفيس بوك لمزيد من الشرح من هنا
تعرف على ترتيب مواضيع منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات (حتى لا تختلط عليك الامور) من هنا
ملاحظة هامة: كل عمليات تنزيل، رفع، وتعديل المواضيع الجاهزة تتم بطريقة آلية، ونعتذر عن اي موضوع مخالف او مخل بالحياء مرفوع بالمدونات الجاهزة بآلاف المواضيع والمشاركات، ولكم ان تقوموا بحذف هذه المواضيع والمشاركات والطريقة بسيطة وسهلة. ــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــسلامـ.
Nickelodeon Is Reviving All That With Kenan Thompson as Executive Producer
Fresh out the box, stop, look and watch!
All That was the show that kept on giving to Nickelodeon over the course of a decade in the 1990s and 2000s. Now the company’s new president thinks a revival of the sketch-comedy series could be all that — and more.
Nickelodeon will revive the program — a Saturday Night Live for the tween set — with an all-new cast. But the show will have callbacks to its past as well. Kenan Thompson, the long-running SNL cast member who got his start on television when All That launched in 1994, will serve as an executive producer. Nickelodeon expects some former cast members to make appearances in the series.
The sketch comedy show “stayed in the zeitgeist for many years,” Brian Robbins, president of Nickelodeon, told Variety. “People are really fond of it.” One regular sketch, Good Burger, featuring Kel Mitchell, was set in a fast-food restaurant with a clueless cashier, and served up the premise for an original movie in 1997, starring Thompson and Mitchell. Kids also loved recurring characters like “Walter the Earboy,” "Everyday French with Pierre Escargot," "Vital Information with Lori Beth Denberg," “The Spice Boys,” and “Baggin’ Saggin’ Barry.”
The cast of Nickelodeon's "All That" appear on stage for a taped segment in front of an audience in the Hollywood section of Los Angeles . From left are Kyle Sullivan, Jamie Spears (the younger sibling of superstar Britney Spears), Giovonne Samuels, Shane Lyons, Bryan Hearne and Lisa Renee Foiles. Spears expects to act for awhile before launching a singing careerBRITNEYS SISTER, LOS ANGELES, USA
Thompson is one of the people who remembers the series fondly. “It means everything to me,” he told Variety. “It was my first job that I ever had. It gave me an opportunity.”
Robbins was a co-creator and an executive producer of the original run of the series, which during its time featured Thompson, Kel Mitchell, Amanda Bynes, Nick Cannon and Jamie Spears, among others. Many of the cast members went on to star in other landmark Nickelodeon series, such as The Amanda Show, Kenan & Kel and The Nick Cannon Show. Other regular stars included Lori Beth Denberg, Danny Tamberelli (Pete & Pete), and Josh Server. Thompson said many of the show’s stars remain close more than a decade after “All That” went off the air.
An All That revival would continue Nickelodeon’s recent efforts to dig into its past to help secure its future. In recent years, Nickelodeon executives have tested new editions of one-time stalwarts like Hey Arnold! and Legends of the Hidden Temple, sometimes as movie specials. Such programs can spur viewing by both parents and children, as one generation tries to interest another in favorite pieces of popular culture.
The new 'All That' logo.
“We think there’s a great opportunity to find the next pool of stars,” said Robbins. “We want to bring the show back in a real fun way. This summer, we are going to bring back a lot of the original cast and the cast through the years, and let them introduce the new cast of All That to the world.” He suggested the program would be “a sort of mash-up of some of the old sketches and a lot of new sketches.”
For Thompson, the idea, pitched to him directly by Robbins, was a “no-brainer.” Thompson said he and Robbins have “always remained close. He is one of my second fathers.” Thompson didn’t hesitate when Robbins suggested he work on the new program as an executive producer.
“Every time he does that, he has been right on the money. He has done it infinite times in my life,” Thompson said.
Thompson is not giving up his day job on Saturday Night Live, however, and he acknowledges “my time is limited.” But he expects to have some say over the show’s tone and casting, among other things. “If I’m not at the table read, I’ll be on the phone during the table read,’ he said. “I’ll be around.” He hopes the program will have a similar role at the Viacom-owned kids’ outlet. “I think it should be a staple show for Nickelodeon,” he said.
Thompson is also working with kids media brand Pocket.watch and Viacom to develop Skoogle, a kids sketch comedy show created by and starring the Nickelodeon alum Kenan Thompson for Nickelodeon.
Skoogle will feature Thompson as the voice of the titular Skoogle, an Siri/Alexa-like digital assistant for kids who has been created to help with their daily problems. Along with his cast of kid entrepreneur inventors, Skoogle will satirize everything from service apps to streaming entertainment to social media. The series marks the first major series production for pocket.watch.
There is currently no word whether the iconic All That theme song, performed by TLC will also be returning.
كيف تحصل على مدونة جاهزة بآلاف المواضيع والمشاركات من هنا
شاهد قناة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على اليوتيوب لمزيد من الشرح من هنا
رابط مدونة منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات في أي وقت حــــتى لو تم حذفها من هنا شاهد صفحة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على الفيس بوك لمزيد من الشرح من هنا
تعرف على ترتيب مواضيع منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات (حتى لا تختلط عليك الامور) من هنا
ملاحظة هامة: كل عمليات تنزيل، رفع، وتعديل المواضيع الجاهزة تتم بطريقة آلية، ونعتذر عن اي موضوع مخالف او مخل بالحياء مرفوع بالمدونات الجاهزة بآلاف المواضيع والمشاركات، ولكم ان تقوموا بحذف هذه المواضيع والمشاركات والطريقة بسيطة وسهلة. ــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــسلامـ.
Below is a round-up of all the exciting news that Nickelodeon announced today, Thursday, February 14, 2019! Share This: http://po.st/NickelodeonUpfront2019
Originally published: Thursday, February 14, 2019 at 11:19pm GMT.Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Upfront 2019 News and Highlights!
كيف تحصل على مدونة جاهزة بآلاف المواضيع والمشاركات من هنا
شاهد قناة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على اليوتيوب لمزيد من الشرح من هنا
رابط مدونة منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات في أي وقت حــــتى لو تم حذفها من هنا شاهد صفحة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على الفيس بوك لمزيد من الشرح من هنا
تعرف على ترتيب مواضيع منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات (حتى لا تختلط عليك الامور) من هنا
ملاحظة هامة: كل عمليات تنزيل، رفع، وتعديل المواضيع الجاهزة تتم بطريقة آلية، ونعتذر عن اي موضوع مخالف او مخل بالحياء مرفوع بالمدونات الجاهزة بآلاف المواضيع والمشاركات، ولكم ان تقوموا بحذف هذه المواضيع والمشاركات والطريقة بسيطة وسهلة. ــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــسلامـ.
BRAND-NEW PRESCHOOL SERIES STARRING YOUTUBE SUPERSTAR RYAN OF RYAN TOYSREVIEW
Live-Action Series Created and Produced by pocket.watch
Share it: @NickJr #RyansPlaydate
BURBANK, Calif.–Feb. 14, 2019–Preschoolers will be playing and problem-solving along with their best friend Ryan in Nickelodeon’s brand-new live-action series, Ryan’s Mystery Playdate, starring the seven-year-old YouTube superstar of Ryan ToysReview. The news was announced today by Brian Robbins, President, Nickelodeon.
Ryan’s Mystery Playdate is created and produced by pocket.watch, the new studio creating global franchises from the YouTube stars and characters loved by Generation Alpha. The new series follows Ryan, his parents and animated friends Gus the Gummy Gator and Combo Panda as they work together to tackle a series of imaginative, physical challenges and unbox puzzles to reveal the identity of his mystery playdate. The 20-episode series will premiere in the U.S. later this year on Nickelodeon.
Said Robbins: “Ryan is a kid who happens to be one of YouTube’s towering giants, with millions of followers who are going to love seeing him and his family on Nickelodeon in a totally new and fun way. Unboxing is just the start of the new adventures fans can expect from Ryan’s Mystery Playdate on Nick, and we’re excited to be working with pocket.watch to bring this series to our audience.”
“We’re thrilled that our friends at Nickelodeon recognize the power and popularity of Ryan and the characters that inhabit his world with him,” said Albie Hecht, pocket.watch’s Chief Content Officer. “Over the last year pocket.watch launched Ryan’s World books, games and consumer products to great success so a TV show with Nickelodeon is the natural next step in propelling Ryan to true global franchise status.”
Since its inception in 2015, Ryan ToysReview has grown to become one of the world’s largest YouTube channels with videos that feature Ryan and his family playing with toys for kids. The channel, along with other channels featuring Ryan and his friends, averages over one billion views monthly and currently has over 18 million subscribers. In addition to videos of Ryan playing with toys, Ryan ToysReview also features fun and easy science experiments, educational content, and videos that document daily life for the family of five, which includes Ryan’s younger twin sisters. Ryan’s World, a companion consumer products line developed by pocket.watch, featuring Ryan and the universe of characters created by Ryan and his parents, launched nationwide last year.
Ryan’s Mystery Playdate will take its place among Nick’s powerful preschool portfolio that will now also include: Blue’s Clues & You!, premiering in November, and Santiago of the Seas (formerly The Swashbuckling Adventures of Capitán Calavera), premiering 2020. Nickelodeon is currently the number-one network with Kids 2-5, and owns 8 of the top 10 preschool shows on all TV, led by top-ranked PAW Patrol.
Pocket.watch is the new studio that specializes in entertaining and inspiring kids and families through digital-first content and sparking their imaginations with lifestyle products ranging from toys to toothbrushes. The company inspires kids to seamlessly move between screen time and playtime and boasts a growing portfolio of franchises that includes some of the largest kids and family YouTube brands in the world alongside original characters and talent that the company has extended into premium series, consumer products, books, games, live events and more. Pocket.watch was founded in March 2017 by Chris M. Williams and is located in Culver City, CA where it maintains an office and studio. The management team is made up of studio veterans and visionaries from traditional and digital entertainment including Albie Hecht, Stone Newman, Jon Moonves and David B. Williams. Investors include Viacom, Greycroft, Third Wave Digital and United Talent Agency (UTA), as well as notable strategic angels including Robert Downey Jr. (Team Downey) and Jon Landau.
Production of Ryan’s Mystery Playdate for Nickelodeon is overseen by Cathy Galeota, Senior Vice President, Preschool Content.
Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 90 million households and has been the number-one-rated kids’ basic cable network for 22 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
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Ryan is Coming to Nick Jr.! | Trailer & BTS | Ryan’s Mystery Playdate
Nickelodeon has a super-sized surprise—Ryan is coming to TV with a new show called ‘Ryan’s Mystery Playdate’! It’s coming soon, so stayed tuned to Nickelodeon!
Everyone’s favorite young star is coming to Nickelodeon to star in his very own show! And he’s bringing along his playful parents and his trusted sidekicks, Panda and Gus! Watch this free online video with your Ryan fan to see behind the scenes footage and get a first-look at the new series, coming soon to Nickelodeon!
Ryan and his family invite you and your preschooler to play—the Ryan way! In every episode they’ll work to solve a series of challenges, unbox three hints, and reveal a mystery playdate. Who will Ryan’s special guests be? Ryan’s mystery playdate is always a Ryan-sized surprise!
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Official Ryan’s Mystery Playdate show description:
"Ryan and his family invite you and your preschooler to play—the Ryan way! In every episode they’ll work to solve a series of challenges, unbox three hints, and reveal a mystery playdate. Who will Ryan's special guests be? Ryan’s mystery playdate is always a Ryan-sized surprise!"
Originally published: Thursday, February 14, 2019 at 6:32pm GMT.Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Upfront 2019 and Ryan's Mystery Playdate News and Highlights!
كيف تحصل على مدونة جاهزة بآلاف المواضيع والمشاركات من هنا
شاهد قناة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على اليوتيوب لمزيد من الشرح من هنا
رابط مدونة منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات في أي وقت حــــتى لو تم حذفها من هنا شاهد صفحة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على الفيس بوك لمزيد من الشرح من هنا
تعرف على ترتيب مواضيع منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات (حتى لا تختلط عليك الامور) من هنا
ملاحظة هامة: كل عمليات تنزيل، رفع، وتعديل المواضيع الجاهزة تتم بطريقة آلية، ونعتذر عن اي موضوع مخالف او مخل بالحياء مرفوع بالمدونات الجاهزة بآلاف المواضيع والمشاركات، ولكم ان تقوموا بحذف هذه المواضيع والمشاركات والطريقة بسيطة وسهلة. ــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــسلامـ.
Nickelodeon's new slate of programming includes reboots of favorites and content for today’s tech-savvy kids.
When Nickelodeon President Brian Robbins took the stage at the Viacom’s Spark panel for employees, one of the things he wanted to make perfectly clear is that the newly-installed leadership team is not comprised of executives—they’re creatives, just like the staffers who make the brand’s shows.
“I wanted to identify makers,” said Robbins. Since taking the helm at Nickelodeon last October, he has selected Shauna Phelan to be head of live-action scripted shows, Ramsey Naito to be head of animation production and development, Rob Bagshaw to be head of unscripted content, and Paul DeBenedittis to be head of programming and content strategy. “I knew if we could build a team like that, we could win. There’s a big difference between talking about making things and knowing how to.”
Robbins has been tasked with revitalizing the network’s programming and bringing content to a generation of viewers accustomed to watching it on various devices. To achieve that, Robbins introduced his leadership team—all of whom have either worked full-time at Nickelodeon previously or on its projects—and he unveiled a strategy that includes a commitment to diversity and programming that’s conducive to family viewing and gives kids the ability to watch on a range of platforms and devices.
"We’ve all been talking about taking risks and not getting bogged down in bureaucracy. That is inspiring to the creative process." - Ramsey Naito, EVP of Animation Production and Development at Nickelodeon
During the panel presentation, he and Naito also spoke of their dedication to airing animated shorts from Nickelodeon’s library and new artists as a way to quickly get fresh content on-air and attract top talent looking to make their mark.
“We’ve all been talking about taking risks and not getting bogged down in bureaucracy,” says Naito. “That is inspiring to the creative process.”
Another change Robbins made is creating an unscripted department, which the kids’ channel hasn’t previously had.
Hours before the panel, Nickelodeon made major programming announcements. Among them is a reboot of All That, of which original cast members Kenan Thompson and Kel Mitchell (Kenan & Kel, Good Burger) will serve executive producers; The Casagrandes, an animated spinoff of The Loud House, and an untitled scripted music series set in a boarding school for the performing arts, which will feature original songs performed in every episode. It’s being produced by Simon Fuller (the producer behind American Idol) and One Republic frontman, Ryan Tedder.
“Music is such a big part of kids’ lives, we have to be in the music space,” Robbins says. “Out of it might come a boy band or a K-pop group. It’s a way for us to have our own incubator for musical talent but at the core is a great musical show.”
Robbins suggested they could skip signing with a record label and instead upload songs direct to Apple Music or Spotify. They’d share the rights with Fuller and Tedder.
"Music is such a big part of kids’ lives, we have to be in the music space. It’s a way for us to have our own incubator for musical talent but at the core is a great musical show." - Brian Robbins, President of Nickelodeon Group
Ryan’s Mystery Playdate
Also on the slate is Ryan’s Mystery Playdate, starring the 7-year-old YouTube sensation known for unboxing toys for his audience of 22 million subscribers. Unlike his YouTube videos, the Nickelodeon version has him unboxing pieces of a puzzle that reveal clues about who his playdate is.
“It’s a way for us to know that we look like what’s going on in the rest of the universe,” says Robbins, who expects the show to premiere in April.
There are also ideas in the works for a spinoff of SpongeBob SquarePants featuring the beloved characters from Bikini Bottom. Naito said they’re working with the co-executive producers of SpongeBob to develop concepts and remain true to Stephen Hillenberg’s original idea.
They’re also working on CG-animated series Paddington, featuring a younger version of the bear and his London-based adventures and Lego City. And John Cena will host a new version of the game show, Are You Smarter than a 5th Grader?
The panel also spoke of their dedication to allowing new shows the time necessary to finding its audience instead of canceling programs that aren’t immediate hits.
“If you’re going to bring all these people on board to create something and promote it, you have to stick around to make sure it finds an audience,” DeBenedittis said. “I’m a big believer in sampling. You have to put it in multiple day parts, give it different leads-ins and lead-outs. Then you look at the data points to understand who is watching something.”
كيف تحصل على مدونة جاهزة بآلاف المواضيع والمشاركات من هنا
شاهد قناة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على اليوتيوب لمزيد من الشرح من هنا
رابط مدونة منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات في أي وقت حــــتى لو تم حذفها من هنا شاهد صفحة منتدى مدونات بلوجر جاهزة بألاف المواضيع والمشاركات على الفيس بوك لمزيد من الشرح من هنا
تعرف على ترتيب مواضيع منتدى مدونات بلوجر جاهزة بآلاف المواضيع والمشاركات (حتى لا تختلط عليك الامور) من هنا
ملاحظة هامة: كل عمليات تنزيل، رفع، وتعديل المواضيع الجاهزة تتم بطريقة آلية، ونعتذر عن اي موضوع مخالف او مخل بالحياء مرفوع بالمدونات الجاهزة بآلاف المواضيع والمشاركات، ولكم ان تقوموا بحذف هذه المواضيع والمشاركات والطريقة بسيطة وسهلة. ــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــــسلامـ.
America’s Most Musical Family (Working Title) Seeks to Crown
Best Family Act Through Nationwide Search and Competition
Multigenerational Animated Comedy Series The Casagrandes Bows This Fall
Simon Fuller and OneRepublic’s Ryan Tedder to Produce Music-Based Series
Featuring New, Original Songs in Every Episode
Nick Developing Spin-Off Projects for SpongeBob SquarePants’ Characters for First Time Ever
New Shows Also Include Two New Titles Produced by The Intellectual Property Corporation, and the Acquisition of Paddington (Working Title) and LEGO® CITY
BURBANK, Calif.–Feb. 14, 2019–Nickelodeon is unveiling a new content slate created for today’s kids who are multicultural, family-focused, and in control of their entertainment choices across platforms. With a foundation of supercharging its globally powerful original franchises like SpongeBob SquarePants, Teenage Mutant Ninja Turtles and PAW Patrol, and welcoming new, acquired properties into its ecosystem, Nickelodeon’s new slate represents a renewing of its commitment to serve all kids, through a multicultural lens; bringing in talent kids love from other platforms and formats; and opening up its demo to capture kid and parent co-viewing, to satisfy this generation’s demand for shared family time.
The slate, announced today by Nickelodeon President Brian Robbins, was put into development in October at the beginning of Robbins’ tenure and will begin to debut on Nick’s platforms this summer.
“We have a laser focus on who kids are today, and what they want, so we are making a wider variety of shows and series for them, and we’re working with brand-new kinds of talent and producers,” said Robbins. “We have a new creative team in place and a renewed energy that we’re harnessing to bring the buzz back to Nick.”
Nick’s new direction was developed against the network’s defining research insights into today’s kids, who: are the most diverse generation ever, with the fastest growing segment being Hispanics; who cite shared experiences with their parents and family as their top priority; and who are in near-total control of their entertainment choices, enabled by any one of the 12 connected devices found in today’s average household.
Added Robbins: “Kids today are their own programmers, so we have been working very fast to transfer our expertise as television content makers to all the new places and platforms kids are going to,” said Robbins. “Our vision for a new Nickelodeon is to fill up every screen, of every size, to make an impact on as many consumers as we can and to be at the forefront of conversation for today’s kids and families.”
Highlights of the new slate include: the return of Nick’s iconic All That sketch-comedy series, showcasing a whole new set of kids alongside members of the original cast, with Kenan Thompson serving as an executive producer; a reimagined version of Are You Smarter Than A 5th Grader, hosted by John Cena; an all-new unboxing adventure series starring Ryan of Ryan ToysReview, titled Ryan’s Mystery Playdate; America’s Most Musical Family (working title), a nationwide search and competition to crown the next big family musical act; The Casagrandes, the animated spinoff from The Loud House, featuring a multigenerational Mexican-American family; an untitled scripted music-based series set in a boarding school for the performing arts, produced by Simon Fuller and OneRepublic’s Ryan Tedder, and featuring original songs and performances in every episode; and ideas in development to spin off the characters from SpongeBob SquarePants into their own stand-alone series, specials and feature-length movies.
Robbins continued: “Everything we’re making will have different formats, for all platforms, so we can travel the audience back and forth from one to the other, while being home base for all the shows, the biggest franchises, the characters and talent they love.”
Details of Nickelodeon’s New Content Slate:
Today’s kids represent the most diverse generation ever. Joining Nick’s diverse programming slate is content to super-serve Hispanic viewers, including:
The Casagrandes – Premiering in October, this companion to the animated hit The Loud House follows 11-year-old Ronnie Anne after she moves to the city with her older brother Bobby and her mom, where they now live with their big, loving and chaotic multigenerational Mexican-American family, the Casagrandes.
Santiago of the Seas (formerly The Swashbuckling Adventures of Capitán Calavera) – This interactive animated series follows the adventures of 8-year-old Santiago Montes, a brave and kind-hearted pirate, and features a Spanish-language and Latino-Caribbean culture curriculum.
The Dora the Explorer Theatrical Release – Paramount Pictures, Paramount Players and Nickelodeon Movies present in association with Walden Media the Dora the Explorer live-action movie, opening in theatres this August. Having spent most of her life exploring the jungle with her parents, nothing could prepare Dora (Isabela Moner) for her most dangerous adventure ever–high school. Always the explorer, Dora quickly finds herself leading Boots (her best friend, a monkey), Diego (Jeffrey Wahlberg), a mysterious jungle inhabitant (Eugenio Derbez), and a ragtag group of teens on a live-action adventure to save her parents (Eva Longoria, Michael Peña) and solve the impossible mystery behind a lost Inca civilization.
Nickelodeon is working with talent kids love from other platforms, while also creating content featuring their favorite formats and genres.
Ryan’s Mystery Playdate– Created and produced by pocket.watch, this brand-new live-action preschool series follows YouTube superstar Ryan, of Ryan ToysReview, his parents and animated friends Gus the Gummy Gator and Combo Panda as they work together to tackle a series of imaginative, physical challenges and unbox puzzles to reveal the identity of his mystery playdate.
Simon Fuller/Ryan Tedder-Produced Untitled Project – A scripted music series set in a boarding performing arts high school, with original music in every episode. A nationwide search will be conducted to cast the show. Simon Fuller is a legendary, multi-hyphenate creator, producer and manager behind iconic franchises such as the global Idol phenomenon and Spice Girls. Grammy Award-winning Ryan Tedder is the frontman of OneRepublic and writer behind countless hit songs from artists ranging from Beyoncé and Adele, to Camila Cabello, Ed Sheeran and Kelly Clarkson, among others.
Nick’s insights reveal that family time is the most important passion point for kids and parents today, with their top priority being to spend time together and look for opportunities through shared experiences. Today’s families state that watching TV together is their favorite activity, corresponding to the current 10-year high in co-viewing, where 44% of kids’ viewing is with an adult. To capture co-viewing opportunities, Nick is producing shows with built-in appeal to every family member, including:
Are You Smarter Than A 5th Grader– The iconic family game show will return with all-new episodes hosted by John Cena, who will also serve as an executive producer. Mark Burnett, Chairman of Worldwide Television, MGM (Survivor, The Voice) and Barry Poznick, President, Unscripted Television, MGM (Beat Shazam, The World's Best) will return as executive producers of the reboot, which places kids squarely in the center of the action. The series is slated to premiere this year.
The Substitute– In this new hidden camera prank show, celebrities are transformed by a team of special effects artists to go undercover as substitute teachers to surprise a class of unsuspecting students. A $25,000 donation will be made to each school. The Substitute is produced by The Intellectual Property Corporation, and Eli Holzman and Aaron Saidman (Undercover Boss), with Mike Harney serving as showrunner.
America’s Most Musical Family (working title) – This brand-new competition series, produced by The Intellectual Property Corporation, and Eli Holzman and Aaron Saidman (So You Think You Can Dance), follows the nationwide search for the most talented family in America.
Are You Afraid of the Dark?– The beloved anthology series will return this October as a brand-new miniseries and follow new members of the Midnight Society as they gather around a campfire in the woods to share scary stories. The miniseries will coincide with the upcoming Are You Afraid of the Dark? theatrical movie from Paramount Pictures, Paramount Players’ and Nickelodeon Movies, in theaters October 2019.
All That– Pop-culture phenomenon All That is returning for a new generation of kids. The new weekly sketch-comedy series will showcase an all-new cast of kids, with cast members through the years making special appearances during the season. Kenan Thompson (Saturday Night Live) and Kevin Kay (All That, SpongeBob SquarePants, Lip Sync Battle, Lip Sync Battle Shorties, Yellowstone) will executive produce, with comedian Jermaine Fowler (Super Donuts, Sorry to Bother You) serving as consulting producer on the series slated to premiere this summer.
Nickelodeon is home to some of the biggest franchises kids love, and the network is taking steps to increase these properties’ reach and grow their footprint, as well as welcome in new franchises, to ensure Nick is the top destination for everything kids want:
SpongeBob SquarePants – Nick is commemorating the 20th anniversary with the “Best Year Ever,” a tribute that includes an original one-hour special, “SpongeBob’s Big Birthday Blowout,” premiering Friday, July 12. Additionally, plans are in place to expand the SpongeBob SquarePants universe with spinoffs focused on the core characters into formats such as new series, specials and feature-length movies. The anniversary will culminate with the May 22, 2020 release of the new SpongeBob theatrical, It’s A Wonderful Sponge, from Paramount Pictures, Paramount Players’ and Nickelodeon Movies.
Rise of the Teenage Mutant Ninja Turtles– Season two of the 2D-animated series will premiere this fall, and follow the Turtles as they continue to hone their ninja skills, uncover new, powerful weapons and encounter a world beneath the streets of New York City. The franchise is also being expanded with an original, feature-length animated movie being produced by Nickelodeon Studios for Netflix.
Blue’s Clues & You! – This remake of the groundbreaking, curriculum-driven interactive series Blue’s Clues brings back beloved puppy Blue for an all-new generation of preschoolers. Premiering in November, the series features all-new CG animation, updates to favorite characters and stars Broadway actor Joshua Dela Cruz as the new live-action host.
Paddington (working title) – Actor Ben Whishaw (Paddington 1 & 2) will reprise his role as the beloved voice of the title character in the new CG-animated series, which follows a younger Paddington and his adventures in London with the Brown family and their friends. Paddington is a Heyday Films and STUDIOCANAL production in association with Copyrights, helmed by Adam Shaw of Blue Zoo (Go Jetters, Digby Dragon, Miffy, Q Pootle 5), and developed for television and written by Jon Foster and James Lamont (The Amazing World of Gumball, Cuckoo, Paddington 1 & 2). The series will be produced by multi-award-winning David Heyman (producer of all eight Harry Potter films, Gravity, Paddington 1 & 2), Karen Davidsen (formerly with Disney and HIT Entertainment) and Simon Quinn (Isle of Dogs, Fantastic Mr. Fox). Paddington is executive produced by Rosie Alison (Boy in the Striped Pyjamas, Paddington 1 & 2) and co-produced by Rob Silva.
LEGO® CITY – The all-new high-stakes CG-animated comedy, created and produced by LEGO Group, depicts the funny, smart, and dynamic slices of life within the sprawling and diverse LEGO CITY community. Set to debut this year, the series follows the intertwining paths of the city's everyday heroes as they work together to stop a mysterious master criminal who begins to wreak havoc on their town.
Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 90 million households and has been the number-one-rated kids’ basic cable network for 22 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
‘SpongeBob’ Spinoffs Planned as Nickelodeon Chief Brian Robbins Tries to Win Back Young Viewers
In an era when young TV viewers are increasingly abandoning the traditional TV screen, Brian Robbins wants to make it very difficult for kids to give up on Nickelodeon.
The veteran producer who was named Nickelodeon’s president in October hasn’t spent his first months in the role noodling over the formula for the network’s famous green slime. He’s been working to fill its programming pipeline with new shows, even as he and other executives realize Nickelodeon’s target audience is more likely to be watching video on YouTube and Netflix via smartphones as they are to watch the TV set in the family room.
Robbins’ goal — simple to state but hard to achieve — is to make hit shows that viewers will seek out on any screen.
“There are definitely headwinds, and for all of linear television. In many ways, the kids’ business has been more affected by it,’” Robbins told Variety, pointing to young viewers’ quick adoption of streaming and mobile devices in recent years. Still, he notes, “if you make content and shows that kids want to watch, they will show up for it.”
The Viacom-owned cabler is ready to take some big swings after a long ratings slump. Nickelodeon’s fortunes are central to the earnings of the parent company, which makes Robbins’ mission of rehabilitating the brand that much more urgent.
Among the new properties heading to Nickelodeon is the first-ever spin-offs of characters from its mainstay animated series “SpongeBob SquarePants.” Nickelodeon has acquired the rights to develop series featuring Paddington, the popular British bear, and characters from the recent spate of Lego movies. There are some revivals of Nick favorites in the works as well – and new moves to make Nickelodeon content available on platforms that kids like to watch.
Robbins unveils his first Nickelodeon programming slate just as the TV industry is looking to the start of its annual “upfront” derby, when U.S. TV networks try to sell the bulk of their ad inventory for the coming season. Kid-focused networks have suffered in recent months: Nickelodeon — which still boasts a larger total audience than its primary linear competitors, WarnerMedia’s Cartoon Network and Disney Channel — saw its audience between 2 and 11 years of age decline 24% in the fourth quarter compared to the year-earlier period. Cartoon Network’s audience in that age range was down 37% in that time period, while Disney Channel’s was off 30%.
Robbins brings with him, however, a long history with Nickelodeon programming. He was a co-creator and producer of the channel’s popular sketch program, “All That” and its many spin offs, as well as series on other networks, such as the WB/CW dramas “Smallville” and “One Tree Hill. More recently, Robbins founded AwesomenessTV, the teen-focused content factory that was acquired by Viacom in 2017.
Millions of dollars are at stake for Nickelodeon as upfront season begins. Nickelodeon nabbed approximately $729 million in advertising revenue in 2018, according to Kagan, a market-research firm that is part of S&P Global Intelligence. The Nickelodeon empire, which also includes Nick Jr. and other cable networks is the largest division of parent company Viacom and thus its performance is highly scrutinized by investors.
“Brian Robbins is a terrific executive who, thanks to his work at Awesomeness, understands the psyche of his audience,” said Michael Nathanson, a media-industry analyst with the firm MoffettNathanson. “But his challenge on the linear side is quite large.”
Robbins realizes Nickelodeon must make changes that acknowledge the big changes in its audience’s viewing habits.
”The cable model was a rinse-and-repeat model. Today we live in a binge-viewing world. Give me a fresh show. Give me another fresh show. I want to watch it, eat it up and go on to the next show,” Robbins said. “What used to be OK was having one or two hits, then making a zillion episodes of them, and then repeating them. That was enough to satisfy the kid audience because they didn’t have choice. I think today we need to make a volume of quality franchises, but not necessarily feed a million episodes of those shows. We need to keep a constant number of new shows coming, and not necessarily make one show with 80 episodes.”
He plans to bring new talent to the network from some of the venues that have lured young viewers elsewhere. “Ryan’s Mystery Playdate,” for example, is a live-action series that follows Ryan, the kid star of the “Ryan ToysReview” on YouTube, along with his parents and some animated pals. The series features its players working through physical challenges as well as puzzles to reveal the mystery in the title. “Playdate” is slated to debut in the spring.
And he’s hoping to lure kids with some star power. WWE’s John Cena will host new episodes of game show “Are You Smarter Than a 5th Grader.” Producer Simon Fuller and OneRepublic singer Ryan Tedder will produce a scripted music series set in a boarding performing arts high school, with all-new music and performances in each episode. The Lego series, “Lego City,” is a CG-animated comedy that follows many characters as they seek to stop a master criminal. “Paddington,” featuring actor Ben Whishaw as the voice of the title bruin, follows the famous bear through adventures in London.
Some franchises are being readied for new venues. Nickelodeon already unveiled a deal to make movies featuring “Teenage Mutant Ninja Turtles” and “The Loud House” characters for Netflix. A live-action “Dora The Explorer” movie is slated for release in August, with Isabela Moner in the title role and Benicio Del Toro as her nemesis, Swiper. “We know that linear television is the most important thing to us, but beyond that, the idea is to fill up every screen of every size,” said Robbins.
Robbins is eager to broaden Nickelodeon’s slate of shows that kids and parents watch together, to deliver the co-viewing demographic that is prized by some advertisers. One such entry is “The Substitute,” a hidden-camera prank show that has celebrities go undercover as substitute teachers; a $25,000 donation will be made to the school hosting each new episode. “America’s Most Musical Family” will mount a nationwide search for the most talented family in America. And Nickelodeon intends to revive “Are You Afraid of the Dark,” the anthology series that boasts scary stories, as a new miniseries that will coincide with a movie based on the show slated for Oct. 20.
Robbins also aims to bring more diversity to Nickelodeon’s air. “Santiago of the Seas” is an interactive series slated for 2020 that follows the adventures of a kind-hearted, 8-year-old pirate, and features a Spanish-language and Latino-Caribbean culture curriculum. “The Casagrandes” is a companion series to “The Loud House,” and focuses on a chaotic multi-generational family.
The decision to broaden “SpongeBob” may be Robbins’ most surprising move. The series has been a staple of Nickelodeon since 1999, which means it has multiple generations of fans to reach.
“That’s our Marvel Universe,” Robbins said. “You have this amazing show that’s run for almost twenty years.”
While he pledged that Nickelodeon will always make “SpongeBob,” Robbins sees ample room to explore other characters. Among the options on the table are to “tell an original story about SpongeBob and Patrick, or maybe tell a Sandy Cheeks stand-alone story, or can Plankton have his own?” Robbins mused. “I think the fans are clamoring for it.”
Why Nickelodeon Did Away With Its Usual Upfront Kickoff Event This Year
Network opted for 'intimate' meetings where new chief Brian Robbins could share his vision
Last year's splashy upfront event featured celebs like John Cena, but Nickelodeon is opting for smaller meetings going forward. - Getty Images
One year ago today, Nickelodeon held its upfront presentation, which has long served as the unofficial kickoff to the annual upfront season. But this year, the network isn’t holding its usual big upfront event. Instead, it’s following in the footsteps of its Viacom sibling networks—and many others through the industry—and swapping spectacle for smaller agency meetings.
The changes come as Nickelodeon enters the upfront with a new leader for the first time in 13 years: Brian Robbins, who came on in October following the June exit of longtime Nickelodeon Group president Cyma Zarghami.
Instead of its traditional upfront event—last year’s presentation included appearances by John Cena, JoJo Siwa, Nick Cannon and the cast of the SpongeBob SquarePants: The Broadway Musical—Robbins and Sean Moran, Viacom’s head of marketing and partner solutions, opted for a new approach this year.
Nickelodeon kicked off its upfront business at last month’s Toy Fair in New York, announcing its new programming slate at a presentation for toy clients. Over the next two weeks, it held two additional meetings in the Viacom building for agencies and holding companies, during which Robbins shared his new vision for the network and Moran made his upfront pitch. Robbins will then represent Nickelodeon alongside the other Viacom programming chiefs next month at the company’s upfront agency dinners, which Moran has been holding since 2017.
During those client and agency meetings, attendees “got a real sense for where we’re going, for the enormity of Brian’s vision and how we’re trying to make the complexity of reaching kids and family something that Nickelodeon can provide as a one-stop shop,” said Moran.
This year’s upfront changeup speaks to the team’s new mentality, “which is making sure that people see us as a solutions provider,” said Moran. “We’re making it more tailored and intimate to them so that we really think about their needs going forward.”
Viacom, which held five lavish upfront presentations as recently as 2016 for its various networks, scrapped most of those events two years ago in favor of smaller agency dinners. BET held an event in 2017 before it also made the switch, leaving Nickelodeon as the company’s last upfront event in 2018.
“At Nickelodeon, we can bring people to the most connected influencer, and that influencer is going to have the ability to connect clients online as well as on-air.” —Sean Moran, Viacom’s head of marketing and partner solutions
As Moran trimmed those presentations under his watch, he held onto the Nickelodeon event, in part because of the efforts to push the network’s brands and IP into other platforms, like Broadway. So last year’s Nickelodeon upfront was held at New York’s Palace Theatre, the home of SpongeBob SquarePants: The Broadway Musical. Had that opportunity not been available last year, “you would have seen me make this change a little sooner,” said Moran.
During last year’s upfront, Zarghami, then president of Nickelodeon Group, talked about the year’s theme of “reinvention.” She didn’t realize at the time how extensive that reinvention would be: three months later, Zarghami was out, exiting the company after three decades. In October, Nickelodeon tapped Robbins to replace her.
SpongeBob SquarePants: The Broadway Musical, which Zarghami said was central to the company’s “reinvention” plans, is also no more, as it closed in September without recouping its $18 million cost.
So it’s no surprise that Nickelodeon wanted to turn the page for its first upfront under Robbins, who began his career as an actor before becoming a producer and director of several ’90s Nickelodeon shows and later founding AwesomenessTV.
“We really wanted that intimate setting where folks could get a true sense of Brian Robbins’ vision and who he was as a person. We didn’t think that could come across the same way in a big theatrical performance where he just does an intro or an outro,” said Moran.
Revivals and spinoffs
Nickelodeon declined to make Robbins available to discuss his new vision and his upfront message to advertisers, but in those meetings last month, he pushed the network’s new content slate. This includes a revival of sketch comedy series All That, which was co-created by Robbins back in 1994 and ran for 10 seasons, to be executive produced by Kenan Thompson, who starred in the original.
The network is also rebooting the game show Are You Smarter Than a 5th Grader?, which originally ran on Fox and will now be hosted and executive produced by John Cena. Its Blue’s Clues revival, which was announced at last year’s upfront and is called Blue’s Clues & You!, will premiere in November.
Other new shows include a music competition series to find America’s most musical family, a Lego City animated series and a Paddington animated series with Ben Whishaw voicing the titular bear, as he did in the two recent live-action Paddington movies.
Also, as SpongeBob SquarePants celebrates its 20th anniversary this year, Nickelodeon is developing spinoffs based on the show’s characters that could end up as new series, specials and movies.
“He sees it as our Marvel,” said Moran about Robbins’ SpongeBob plans, “to be able to have so many successful franchises come off what has been the most successful franchise for kids programming ever.”
During those upfront meetings, Moran touted Nickelodeon’s ability to deliver not only kids audiences, but co-viewing via families with shows like Are You Smarter Than a 5th Grader?
“The highest co-viewing level of any genre is kids programming,” said Moran, noting that last year, 44 percent of kids’ TV viewing occurred with an adult, which he said was the highest number in 10 years. For Hispanic families, the co-viewing number is “closer to 50 percent.”
And those adults “aren’t just in the room, but they are paying attention,” said Moran. Viacom conducted a study with TVision that found that “adults are 61 percent more attentive when watching TV as a family. They pay 77 percent more attention to commercials and are more likely to recall the products advertised.”
This year’s co-viewing push is one way Moran is trying to reposition the network as the entire kids TV category has struggled with steep linear ratings drops.
“We’re surrounding the viewer no matter where they are, so certainly Brian is very excited to be pushing into other platforms and working with talent in new ways that are surrounding that platform,” said Moran. He also noted that Nickelodeon’s share of kids TV is at 46 percent of kids 2–11, up four points from a year ago, and is continuing to grow. “Our clients can’t lose sight of that,” even with the migration to other platforms, said Moran.
During this upfront, Moran is also pushing Nickelodeon’s relationships with influencers, spanning everyone from DJ Khaled, who is hosting the Kids Choice Awards on March 23, to 8-year-old YouTube superstar Ryan, of Ryan ToysReview, who will star in the new series Ryan’s Mystery Playdate.
“At Nickelodeon, we can bring people to the most connected influencer, and that influencer is going to have the ability to connect clients online as well as on-air,” said Moran. “And where Brian’s taking even the linear formats, making sure we have the No. 1 franchises [like SpongeBob and Lego], really brings an energy and a reach to a place where I think we’re going to be affecting business results for clients in a way we’ve never been able to before.”
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Originally published: Thursday, February 14, 2019 at 4:22pm GMT.Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Upfront 2019 News and Highlights!
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